But because I do create, develop, and host WordPress sites for clients and I want to start them off in compliance (in addition aid current clients in becoming compliant as well), I’m tackling it. I don’t think this is something that’s going away (and may be the wave of the future). This is NOT a definitive solution article, but one that will aid you in finding what you need.
So today (on the eve of the May 25th deadline for EU compliance), I’ve been cramming for information to guide you, while making certain you understand there are way better places to find more information on how to comply. I’ll be updating this as I understand more and share any ‘silver bullet’ solutions come up.
WHAT IS GDPR?
GDPR stands for “The General Data Protection Regulation” a privacy law from the European Union that goes into effect May 25, 2018. Even though it’s a European Union law, all online entrepreneurs need to be paying attention because the GDPR will mean major changes for the way we operate, collect information, track visitors to our website and handle and store personally identifiable information and much more (that’s the very abridged version).
DISCLAIMERS: I am from four generations of NY lawyer, however none of this is legal advice. That being said, the majority of my clients are US companies conducting business with US citizens but may end up with EU citizens on their site or on their list and my best advice is get knowledgeable, get in front of what you need to do and make a good faith effort in that direction.
First off, here are some excellent articles to explain what GDPR is and what you must do (again operate in EU and/or market and/or have clients or a mailing list with EU persons). This might be the wave of the future, so get knowledgeable.
- Excellent definition article HERE and specifically addresses WordPress potential issues.
- The Ultimate Guide to GDPR from WPBeginner
- Another article HERE with resource links
- Article HERE for WordPress.org regarding GDPR and WooCommerce for those of you using it.
And here is an awesome video by Adam of WPCrafter.com (his videos and how-to’s for WordPress for non-techies are gold). He has some links as well under his video.
Plain English fixes you might need to do:
- Have a contact form that persons can request what information you have about them (WordPress’s new ‘Tools’ menu has resources to send that information and to delete it).
- If you give a ‘gift’ or download, etc. in return for an email, you need to specifically ask their approval to then market to them (newsletters, etc.). And they must be able to give their email and not be opted in for general distribution… that’s big. It will may change how you use ‘lead magnets’ (lead magnet = gift in return for an email to build your list).
So, confused yet? Those are the major ones I have worked towards by tomorrow May 25th. I will be updating this article and adding additional ones as I have things to share that will help you.
Until then, take care!Looking to start your own blog? Or maybe you need a redesign ... click here for what we can do for you!